Obsessively Good Service... Taken to Hilarious New Heights — Why Everyone’s Talking About Go Serre Chevalier’s New Film
The Opening Hook: What do manually checking the quality of the piste groomers, over-zealous chalet hosts, and suspiciously enthusiastic chalet hosts have in common? They all feature in the brand-new campaign film from Go Serre Chevalier — and it’s equal parts absurd and heart-warming. You’ll laugh, you’ll relate, and you’ll probably want to pack your bags.
Why This Matters: More than just a laugh, the film cleverly taps into something real: that deep-down desire for a holiday where everything is taken care of. Go Serre Chevalier gets it. Whether you're a family trying to squeeze in quality time, a couple looking for a romantic retreat, or a group of friends chasing powder and party vibes, our new film brings to life what we’re all about: obsessive attention to detail, genuine care, and holidays where the hard part is choosing between fondue or raclette.
Behind the Camera: The Dream Team That Made It Happen This isn’t your average promo reel. Directed by Daniel Atkins and brought to life by the creative minds at Basecamp Media and Gaff Studio, the film has a distinctly cinematic feel with a cheeky twist. James Green’s cinematography and colour grading elevate every scene—whether it’s a sweeping drone shot or a hilariously awkward hot tub moment. Ryan Murray held it all in focus as 1st AC, while Calum Morrison captured the stills that bring the story off-screen. Drone master and editor Tye Moxey added movement and magic, with followcam wizard and producer Ben Hodson keeping things on (and off) piste.
The Big Idea: Comedy Meets Commitment The heart of the film? A lighthearted, over-the-top take on just how far we go to deliver seamless, unforgettable ski holidays. It’s a wink to our guests who know that behind the scenes, we’re quietly obsessing over your comfort, your plans, and even your backup gloves.
But here’s the thing: it’s not just about laughs. It’s a cheeky but honest reflection of the Go Serre Chevalier ethos. We handle the logistics, the local know-how, the keys, the lift passes, and even the spa bookings — so you can focus on reconnecting, relaxing, and making real memories.
Let’s Talk About Service... The Good Kind of Obsessive If you’ve ever had a transfer that just worked, ski passes waiting for you on arrival, or a host who knew you needed a raclette grill before you did — you’ll know the feeling. That’s what we mean by "obsessively good service."
And if you haven’t yet? Well, this film is your invitation.
Curious? Ask Yourself:
When was the last time your holiday felt truly stress-free?
Have you ever arrived at your destination and thought, "Wow, they’ve actually thought of everything"?
What would a ski trip look like if nothing went wrong?
We built Go Serre Chevalier to answer those questions. And our film? It’s just the cherry on top of a meticulously packed suitcase.
Let’s Not Forget Our Property Partners And for those on the flip side — our brilliant property owners — this is a love letter to you, too. We manage your homes like they’re our own. With Go Serre Chevalier, you’re not handing over keys, you’re gaining a local team that protects your investment, handles the legwork, and keeps your guests coming back. Win-win.
Final Thoughts: It’s Funny Because It’s (Mostly) True The film works because it exaggerates what’s already at the heart of Go Serre Chevalier: care. Care that borders on obsession. From our behind-the-scenes crew to our on-the-ground team in resort, everything we do is designed to make your trip seamless.
So whether you’re here for the slopes, the spas, the scene or the solitude — we’ve got you.
Hit Play, Have a Laugh, and Come See for Yourself Ready to see obsessive service in action (and maybe snort-laugh while you’re at it)?
📹 Watch the film now and tell us your favourite moment in the comments — or better yet, tag your ski crew and start planning the trip.
